
Have you been on a website or social media accounts like YouTube and noticed the advertisements tailored towards workout clothes or new running shoes? It may be a subtle reminder that you were recently looking at new workout clothes after learning about all the benefits that are associated with physical fitness.
In a TedTalk by Jennifer Golbeck, she gave an example of how Target provides advertisements for items you were looking at on other websites. An example of this would be that you are about to start a workout program with a friend and were getting ready to implement it into your routine in about a month. Target, for example noticed that you were shopping online for new running shoes, healthier foods, food containers, free weights, and workout clothes. Most likely later when on you are the internet, advertisements will pop up for products that you were recently searching for. Don’t be alarmed, just be aware that the internet uses your search history to provide you with advertisements for the products you were online shopping for will pop up on other websites. This tactic is used in hopes that you will buy their product.
This also works with Facebook “likes” where companies track your habits on your search history and then often provide advertisements on social media or websites. In this way, Jennifer describes users of Facebook as products, not users based on their likes
As addressed earlier there are many benefits of physical activity outside of physical appearance like mental health, social benefits, and emotional health benefits. To learn more, refer to my previous post (Whole Health Benefits of Exercise). Additionally, as you are making an effort towards a healthier lifestyle and thinking about including physical activity into your routine, you should be careful of where you are getting your information. There are some websites that have legitimate science behind them and other that are not as reliable and should be avoided. To learn more, refer to my last post (Just the facts Ma’am).
Blog and Social Media Disclosure
The goal of my blog is geared towards health promotion and the benefits of physical activity on your health. I am not using this blog to a make profit or gain data from any of my followers. I will not be using copyrighted material or plagiarizing data without giving credit to my sources.
Social Media Accounts My campaign GetOutside is on Vimeo.
To learn more from experts about social media, in regards to how your personal information is portrayed on the internet.
Del Harvey: Protecting Twitter Users (sometimes from themselves).
Juan Enriques: Your online life, permanent as a tattoo.
Jennifer Golbeck: The Curly Fry Conundrum: Why Social Media “Likes” Say More Than You Might Think.
Alex Goldman: The Snapchat Thief